This book really delves into the business uses of Facebook; as far as using Facebook goes, there’s only a brief overview of Facebook basics here. If you need an introductory guide to get you warmed up, start with Sams Teach Yourself Facebook in 10 Minutes. Create a personal Facebook page and get some experience with making Facebook friends, so you know what’s going on. As part of the Sams Teach Yourself in 10 Minutes series of guides, this book aims to teach you the ins and outs of using Facebook for business, without using up a lot of your precious time. Divided into easy-to-follow lessons that you can tackle in about 10 minutes each, you learn the following.
Facebook tasks and topics:
- Setting up your personal Facebook profile
- Finding and installing apps
- Creating a Facebook fan page for your business
- Claiming your Facebook Places page
- Combining your business and Places pages—or not
- Editing your Places page
- Supporting multiple locations
- Driving traffic to your Places page
- Creating Facebook Deals
- Creating Facebook Ads
- Budgeting for Facebook Ads
- Tracking the impact of your Facebook presence
After you finish these lessons, and the others in this book, you’ll know all you need to know to take Facebook for your business as far as you want it to go.
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